VIVIFI India Finance Pvt. Ltd. was registered on July 9, 2016 to address the lack of lending products for India's large & growing deserving and under-served consumers.
VIVIFI was set-up with the primary objective of doing business as a non-banking finance company (NBFC) in unsecured retail consumer lending segment and has obtained the Certificate of Registration as an NBFC-non-deposit taking loan company on March 31st, 2017.
Founded by technocrats and career bankers having a collective experience of over 75 years in secured & unsecured retail lending, VIVIFI provides credit to customers across the credit spectrum. The dream is to offer a variety of convenient easily-accessible financial and loan services in a safe efficient and professional environment to all desiring customers without any prejudices or biases and only based on the customer's ability to repay.
Vivifi commenced its journey with its flagship lending product FlexSalary – India's first Personal Emergency Line of Credit . The company is now providing a digital credit experience for the underserved through their revolutionary payment application - FlexPay.
The core of all operations are driven by VIVIFI's proprietary state-of-the-art AI-driven loan management system LENDEZ.AI.
VIVIFI's vision is to offer Innovative Financial Products to customers across the Credit Spectrum, leveraging Technology and Data Science, with focus on underserved / unserved customers.
Working to become India's largest lender, VIVIFI aims to provide credit for the non-prime borrower with completely automated fulfillment. We want to achieve this by becoming the lender of choice for the underserved & unserved salaried/self-employed individuals who have limited or no access to credit by onboarding them with a smaller value credit line in the form of FlexSalary and FlexPay.
A Quick Brief Of The People Who Make This Happen
At the core of our company is the expertise and commitment of a seasoned leadership team where each member brings valuable experience across finance, technology, risk management, and business strategy. The founders have experience in short-term, long-term, unsecured & secured loans to salaried & self-employed individuals. They had previously established highly sought-after loan products leveraging their collective expertise in Data Analytics, Portfolio Management, Portfolio Reporting, Digital Marketing and financial technology development using a variety of web technologies available. Below, you'll find insights into our Board of Directors.
Anil is a serial entrepreneur with 23+ years of experience in fintech services, specializing in digital nonprime lending models. Prior to Vivifi India Finance Private Limited, Anil founded and led TekFriday – a FinTech firm in Miami with an office in Hyderabad, that specialized in Lending Portfolio Management in digital subprime lending in USA. TekFriday has disbursed over USD 1 Billion and collected payments exceeding USD 1.5 Billion. Tekfriday was eventually acquired by a Nashville based Digital Lending company Advance Financial.
Anil's journey in the consumer lending and Fintech world started as being a part of the founding team and later the CEO of Virinchi where he designed and architected the world’s truly first Web-based Loan Management System – Qfund in early 2000s. He grew this to be the leading technology solution in USA Short term Small Dollar (Payday) lending with nearly 50% market share and was recognized as a technology thought leader who understood the primacy of data and new product innovation in this space.
Anil has a deep understanding of the nonprime borrower and has been instrumental in designing several underwriting models and unique product structures designed specifically for financially stressed customers.
Jyoti Kumar Pandey is a Central Banker with nearly 33 years of experience having served as a Regional Director of Reserve Bank of India for various states. Mr. Pandey has extensive experience in diverse functions such as policy development and implementation of policy in the areas of FEMA regulation, Banking and Non-Banking regulations and supervision, Regulatory Compliance, Currency Management, Payment Systems including digital banking, HR and General Administration, Customer Service and Financial Literacy & Financial Inclusion.
As Chief General Manager of Foreign Exchange Department, Mr. Pandey contributed to formulating and implementing of policies, rules, and their review and monitoring in areas pertaining to Outward and Inward investment flows, monitored trade related transactions (Imports and Exports), Reviewing and Monitoring of flows pertaining to External Commercial Borrowings and individual remittances. Implemented the IDPMS and EDPMS applications for online monitoring of imports and exports. Well versed with various provisions of Banking Regulation Act and FEMA. He also functioned as compounding authority for compounding the contraventions under FEMA.
Patrick Kishore is a career banker and served nearly 4 decades in SBI and retired as the Chief Information Security Officer for the SBI. Prior to joining Vivifi India Finance Private Limited, he also served as the Chief Operations Officer of IDRBT, designing & managing NEFT & RTGS platforms, responsible for running INFINET, operation of structured Financial Messaging System (SFMS). Apart from the above, some of the notable achievements of Patrick Kishore are:
Srinath’s journey closely shadows Anil’s entrepreneurial journey over the last 20+ years. Srinath served as the COO at Virinchi Technologies Ltd and was the cofounder at Prime Processing Inc, TekFriday Solutions Inc and now at Vivifi India Finance Private Limited. Srinath serves as the operations head at Vivifi India Finance Private Limited managing technology, call center operations and human resources.
Tina serves as Chief Executive Officer and Chief Experience Officer of Advance Financial, LLC. Prior to assuming her role as CEO in 2013, Tina oversaw all retail and call center operations, human resources and employee development as the Chief Operating Officer. Under her leadership, Advance Financial grew from three locations in Middle Tennessee to over 100 locations across the state, operations in 13 states and more than 1,400 employees located in the United States of America.
Uma Shanmukhi Sistla has over 36 years of experience in strategy, planning and operations in commercial banking, investment banking and asset services. Skilled in developing and executing business plans to maximise profitability, streamline operations and maintain compliance with industry regulations.
Uma Sistla has over 4 years of Board experience with various SBI group companies in Investment Banking and Asset Services.
Vijayaraghavan is the cofounder & CEO of Aeronutrix, which owns the brand Fast & Up, one of the fastest growing sports nutrition brands in India funded by Goldman Sachs. Prior to Fast & Up, Vijay served in leadership positions in diverse fields including Pharmaceuticals, Information Technology and Education involved in businesses across geographies including US, Europe, Japan, Australia and Africa apart from India.
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